Own a property in SLS Dubai Hotel & Residences? Purple Holiday Homes manages Business Bay holiday homes end-to-end — DET permit, furnishing guidance, multi-channel listings, guest operations and monthly payouts — on a commission-only model with no fixed fees.
Built by WOW Real Estate, completed in 2021, SLS Dubai Hotel & Residences is a 76-storey mixed-use hotel-and-residences tower among the tallest in the district. Near Marasi Drive. Guests are drawn by rooftop pools, sky bars and SLS-branded hotel service. With studios to 2-bedroom apartments and duplexes, SLS Dubai Hotel & Residences suits the business travellers, couples and families who power short-stay demand in Business Bay, which peaks from October to April. For owners, a recognisable address plus steady guest demand is what makes a professionally managed holiday home here worthwhile. For a projection on your specific unit, use our free revenue estimator.
One DET-licensed team running the full short-let lifecycle — so your apartment performs like a boutique hotel while you stay completely hands-off.
We price every night against live demand, events and booking pace — capturing peak-season rates most owners leave on the table.
Full DTCM application and annual renewal, handled for you.
Sub-5-minute responses, check-ins and in-stay support, around the clock.
Housekeeping, restocking and a 150-point check between every stay.
Transparent monthly statements — every figure, itemised.
Most managers charge whether your home earns or not. We don't. Our fee is a simple percentage of the revenue your unit generates — so our incentive is the same as yours: more nights, better rates, happier guests. Purple Holiday Homes operates holiday homes across 16 buildings in Dubai.
A free, building-specific revenue estimate — no obligation, no fixed fees, no pressure.